What is Your Biggest Question for Us?
Jordan Haynes & Winston Hofer host The Madroit Podcast. Get short podcasts that deliver marketing and sales insights that can help you level up your business. For those who aren’t in marketing all day, it’s marketing simplified in short episodes.
Learn from experts who share their knowledge across B2B and B2C markets, providing insights for small to large businesses. You’ll get actionable marketing nuggets to achieve marketing growth that lead to sales and help level you up.
Subscribe now to gain valuable insights that are easy easy to understand and help level you up.
In this episode, we delve into zero-party data, a privacy-friendly approach to personalizing marketing that fosters trust with your customers. We define zero-party data, provide real-life examples, and discuss the importance of respectful data use in gaining customer loyalty. We also offer practical steps for small businesses to get started with zero-party data collection and explain how to effectively leverage this information for impactful marketing strategies. Tune in for actionable tips and more! Â
Episode #: 46Â
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00:00 Introduction to the Episode Topic
00:20 Understanding Zero Party Data
01:11 Practical Examples of Zero Party Data
01:51 Building Trust with Zero Party Data
03:05 Implementing Zero Party Data in Your Business
05:31 Best Practices for Collecting Data
07:36 Common Pitfalls to Avoid
10:33 Leveraging Collected Data Effectively
11:28 Conclusion and Reach Out With Questions to madroitmarketing.com/podcast
Jordan Haynes & Winston Hofer host The Madroit Podcast. Get short podcasts that deliver marketing and sales insights that can help you level up your business. For those who aren’t in marketing all day, it’s marketing simplified in short episodes.
Learn from experts who share their knowledge across B2B and B2C markets, providing insights for small to large businesses. You’ll get actionable marketing nuggets to achieve marketing growth that lead to sales and help level you up.
Subscribe now to gain valuable insights that are easy easy to understand and help level you up.
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