What is Our Podcast Production & Marketing Service?
It’s a fully integrated solution designed to brand and launch, produce, and market your podcast and your organization without the heavy lifting on your end. Our service covers everything from podcast platform setup and branding to production and promotion. You’ll be able to share your expertise, build your authority, your awareness, your influence and grow your business.
You need our Podcast Production & Marketing service if:
- You want to start or grow your podcast but have better uses of your time than handling every little thing that goes into production and marketing.
- You would benefit from expert guidance to ensure your podcast aligns with your brand and audience.
- You want to want to grow your business through engaging audio and video content marketing.
- You could use sales collateral builds awareness and trust in a scalable way.
Podcast Production & Marketing isn’t a partial solution, it’s a nuts to bolts service for launching and branding your podcast, technical platform setup, post production, and promotion plus more. We’re there to help you amplify and multiply your business.
What Do You End Up With?
Here’s just a sample of the tangible deliverables.
- Podcast Setup: We’ll create and claim your podcast on major platforms like Apple, Spotify, Amazon, and more.
- Strategy and Branding: Strategic podcast direction and branded materials like custom podcast art, intros, outros, sonic logos/animations and more.
- Expert Production: High-quality audio and video podcast production, complete with professional mixing, mastering, and written show notes.
- Comprehensive Marketing: Done for your social media promotion, shareable clips, SEO-optimized blog posts, email blasts and more.
The powerful part of it all comes when we’re helping you amplify your business.
How does it work?
After we meet and agree to work together.
- Launching and Branding your podcast. We’ll meet to discuss your business, goals, expertise, podcast formats, and more to kick off creating your podcast.
- Recording and producing episodes. We’ll be there for each podcast recording to be a guide to creating a great podcast. Don’t worry, we edit to make sure we cut outtakes and even remove the “ahhs” and “umms”.
- Marketing and Promoting each episode with video clips and social media posts and more.
There is more to it than this but we’ll be there every step of the way to help you Build Authority, Awareness, and Influence.
They will help you stand out from your competition and help your business grow.
Bruce Osterhaven
President, Big O’ Smokehouse
Professional, kind, and hits deadlines — Madroit Marketing shows that they care not only for just words and promises … but action!
Kevin Negron
Founder, Read All About It!
They do a great job! They are great at understanding and accomplishing our goals.
Rob Trube
Vice President of Sales & Marketing, Neuropeak Pro
FAQ
The Action Call is all about you. What is at the core of your business? How should we best represent your brand visually and strategically? The call will help get us started with launching your podcast and creating a podcast format and style that will be a perfect fit for you and your goals.
We have different podcast tiers to make sure you have a podcast and marketing plan to help your business. Reach out to learn about it.
We can jump in and help you take the podcast to a new level.
Your podcast will be distributed on Apple Podcasts, Spotify, Amazon Music, iHeartRadio, YouTube, your website, and more.
Yes, of course!
That’s the whole point, we’re here to help you Build Authority, Awareness, and Influence.
- Generates Sales Leads: Attracts listeners at the top of the sales funnel who are interested in your expertise.
- Sales Collateral: Provides shareable content, like podcast episodes and clips, that sales teams can use to engage prospects with specific content depending on the prospect’s needs and interests.
- Content Machine: Is a way to create unique, authority building content on a regular basis.
- Fills the Top of the Funnel: Creates awareness and interest that drives potential customers into your sales pipeline.
- Drives Social Media Engagement: Short video clips from podcasts often perform exceptionally well on platforms like LinkedIn, Instagram, and TikTok.
- Enhances Email Marketing Campaigns: Links to episodes can boost open rates and engagement in email newsletters.
- Increases Brand Awareness: Regular episodes keep your business visible to your audience.
- Warms Up Prospects: Builds familiarity with your brand, making leads more likely to convert.
- Delivers Evergreen Sales Content: Episodes remain accessible for new listeners, continuously generating interest over time.
- Encourages Cross-Promotion: Partners, guests, and collaborators share your podcast, exposing you to their networks.
- Drives Organic Traffic: Increases visitors to your website through SEO-optimized show notes and links.
- Creates Powerful Social Proof: Showcasing guest experts and customer success stories builds credibility.
- Improves Retargeting Campaigns: Engaged podcast listeners are prime candidates for targeted marketing campaigns.
- Provides Valuable Insights: Audience feedback and analytics help refine your messaging and sales strategy.
- Builds Emotional Connections: Engaged listeners are more likely to trust your recommendations and buy from you.
- Supports Video Marketing: Repurposes podcast episodes into shareable video snippets, driving high engagement.
- Offers Multi-Channel Marketing Content: Podcast material can be repurposed for blogs, social posts, and email campaigns.
- Drives Referrals: Happy listeners share episodes, amplifying your reach and visibility.
- Improves Customer Retention: Existing customers feel more connected to your brand through regular, value-driven content.
- Converts Listeners to Buyers: Clear calls-to-action within episodes guide listeners toward taking the next step.
- Sustains Long-Term Awareness: Consistent podcasting keeps your brand top-of-mind for future opportunities.
Ready for your own podcast?!
We’re ready to help you level up!
Submit your info and we’ll set up a time to discuss and your podcast.
